As more and more drivers use trucks as their everyday vehicle of choice, the market for midsize trucks is heating up. If you are thinking about going this route, one option you might consider is the 2024 Nissan Frontier. With its dynamic towing capabilities, rugged styling, and Nissan’s history of innovation and reliability, it’s easy to see why the Frontier might be at the top of your list. Add in the nostalgia you get from the Hardbody Edition, the perks of the new SL trim option, and the benefit of NissanConnect Services for up to three years, and you might wonder if it should be the only one on that list.
The 2024 Nissan Frontier is in its third generation. The debut of this generation introduced a smoother suspension, a redesigned body style that gave it a retro nod, and increased steering balance for better responsiveness and handling. It also increased driver-assist safety features and connectivity, adapting to drivers' needs. These factors combined to keep the Frontier a best seller, just as it’s been since it initially hit dealer lots in 1997. Even then, Nissan’s drive to give drivers what they wanted shone through, offering comfort, power, and dependability.
At Illini Nissan, we proudly stand behind the Nissan brand, ensuring our customers not only get a vehicle that lasts for years but also receive support throughout the sale with the help of our entire team. This includes assistance in choosing which Frontier trim level is best, getting the best rates for financing, and ensuring easy access to preventative maintenance service.
Starting at
Two of the standout features of the 2024 Nissan Frontier are its performance and towing capabilities. This is due, in part, to the 310 hp and 281 lb-ft of torque you get from the 3.8L V6 engine and its nine-speed automatic transmission. Combine that with direct injection for quick response time, and you get a truck that’s quick off the line while still getting great gas mileage. This power and performance also allow you to use the Frontier for work and pleasure, as you have up to 6,690 lbs of towing capacity when appropriately equipped. Along with that, the maximum payload is up to 1,620 lbs.
The Frontier gains its strength and performance from its boxed ladder frame. This full-length, fully boxed frame is made of super-high-tensile-strength steel. It is engineered to provide a solid base that not only makes it strong but also extremely stable. This frame ensures the best structural integrity, which helps the truck's impressive towing and payload capabilities, whether going over rough terrain or hauling big loads. The rigidity of the frame improves performance and gives you confidence, knowing that the Frontier is built to handle all kinds of driving situations.
Simply put, the 2024 Frontier allows you to use your truck for whatever the day holds, whether you’re hauling equipment for work or taking your boat to the lake for the weekend. Even better? The Nissan performs well off-road, especially when the PRO-4X trim, which was built for heart-pumping, dirt road adventure thanks to its all-terrain tires, rear-locking differential, Bilstein shocks, and innovative traction control. If off-roading or towing isn’t in your future, the Frontier offers four other trims to meet your performance needs and the choice to take it to the next level with either the Midnight or Hardbody Edition.
Nissan’s dedication to developing high-performing cars mirrors its drive to ensure those vehicles are safe. The 2024 Nissan Frontier is equipped with some of the most advanced features in the industry, all under the umbrella of Nissan Safety Shield 360. This collection of safety features helps you navigate the road safely and gives you peace of mind.
Automatic Emergency Braking with Pedestrian Detection: It's easy to get distracted while driving. Your mind might be occupied with what is waiting for you at the job site or refereeing arguments from your children in the back seat. This system makes it easier to keep your focus when you are driving by sensing the area in front of you to ensure you have enough space between you and the next vehicle or anything else that might enter the roadway. When an object enters your “safe space,” the system alerts you so that you can brake appropriately. If you cannot brake in time, it automatically applies the brakes to help avoid or minimize a collision.
Blind Spot Warning: One of the most stressful parts of highway driving is not knowing if you are really clear to change lanes. We've all had our hearts stop at an unexpected blare of a horn from another vehicle that we've accidentally cut off. This system helps you avoid that by letting you know when vehicles are in your blind spot. You can confidently change lanes, knowing that nobody is driving in your blind spot.
Rear Cross Traffic Alert: Reversing in a busy parking lot is easier with this driver-assist safety feature on your side. The system scans the area behind you for vehicles approaching from either side so that you know when it’s safe to pull out.
Lane Departure Warning: Let’s face it. There are times when you might sway too far in one direction from the center of your lane. This system alerts you when this happens so you can return to the center and continue on your way. It also senses when the turn signal is engaged, so you don’t have to worry about inadvertent warnings.
These are just a few innovative ways the Nissan Frontier keeps you and your passengers safe. You’ll also find advanced features like a Rear Sonar System or Intelligent Cruise Control included in various trim levels and package options. For a full rundown of the driver-assist safety features, talk with a member of our team.
One of the best things about owning a truck is the flexibility to haul whatever you need. In the past, this was important primarily to drivers using their trucks for work, interest has increased in recent years among drivers looking to carry recreational equipment, groceries, or other cargo during their off-time. The 2024 Nissan Frontier gives you everything you need to load landscaping materials, dirt bikes, camping supplies, or the thrift store finds you pick up for your DIY repurposing side hustle.
Adding to this capability is the Utili-track Channel System. This dynamic system gives you three available channels to customize your hauling abilities, letting you slide your tie-downs to where you need them for a variety of cargo options. You can also protect your truck bed with an available spray-on bedliner. This protects the bed of your truck as well as the cargo you carry. It’s weather- and fade-resistant, so it will continue to look good as long as you own it.
Another feature to note is the available 120-volt outlet. This bed-mounted power source gives you access to power when you need it, whether for providing light while you set up the tents in the woods during a weekend camping trip or powering the tools you need to finish a project in the backyard. Available LED under-rail bed lighting makes quick work of loading and unloading during the early morning and evening hours.
The 2024 Nissan Frontier allows you to stay connected during your drive with technology features such as smartphone connectivity. A large touchscreen display connects you to your smartphone—it almost becomes an extension of it—with the push of a button, allowing you to access your favorite apps, music, podcasts, directions to your destination, and more. You can wirelessly access Apple CarPlay or Android Auto. You can also charge your devices wirelessly; you will be able to drive without having to navigate a tangle of cables.
You gain valuable diagnostic information by accessing the MyNissan App. This easy-to-use app gives you the ability to customize your Frontier’s alerts, remotely start your truck, and let you know when service is needed. Full functionality depends on trim levels and other variables. Our team can walk you through each option to help you understand the app and its capabilities better. You and your passengers will also enjoy the available Wi-Fi Hotspot, USB ports, and an available ten-speaker Fender Premium Audio system.
The 2024 Nissan Frontier is a dynamic option when choosing a midsize truck. Its driver-assist safety features, ease of use in terms of cargo, performance, and technology create a vehicle that gives you everything you've been looking for and more. Choosing a truck from one of the top brands in its sector gives you even more confidence. Beyond those benefits, you will also have support from our team at Illini Nissan throughout your ownership. We can help you choose the right Frontier for you, assist you with financing, and ensure you get the best deal, as well as provide you with all the services you will need post-sale in our state-of-the-art service center.
If you’re curious to see the 2024 Frontier up close, stop by our dealership today. We’re conveniently located off Marketview Drive, with sales hours six days a week.
*Images, fuel economy, and other stats, may reflect higher trim levels, options, or features that may result in a higher cost from the starting MSRP.
MSRP excludes tax, license, registration, additional options, and possible destination charges. Dealers set own prices.
